Baiter Sehat (Better Health) is an award winning One Voice project, in partnership with Blackburn with Darwen Borough Council. It is currently in Phase 5 (2017/2018).

The purpose of the commission is to deliver a programme of community engagement initiatives in Blackburn and Darwen on a range of health areas. Community engagement is central to Public Health to promote health and well-being and reduce health inequalities, particularly interventions which focus on improving health in disadvantaged populations.

Ethnicity has been targeted as people with some protected characteristics find it difficult to access care and support that meets their particular needs and as a result are more likely to experience poor health.

Over the last year the Baiter Sehat campaign has highlighted issues including Emotional Health and Well-Being, Drugs and Alcohol, Dementia, Adult Safeguarding and Suicide. The campaign also works with local schools, mosques, community centres and an innovative programme of community engagement with the creation of health ambassadors recruited from within the communities.

Executive Member for Health and Adult Social Care at Blackburn with Darwen Borough Council, Councillor Mustafa Desai said,

“We are delighted to be able to continue this nationally award winning better health campaign with One Voice in 2017/18. We know that the health outcomes in Blackburn with Darwen’s South Asian community are significantly below national averages and that this programme of targeted education, information and community engagement is a key way to prevent illnesses and improve life expectancy. The programme will also reduce avoidable demand on health services.”

What do people think of Baiter Sehat?

“Inspire and Go2 have been proud and privileged to work together with One Voice in reaching out to the communities within Blackburn and Darwen in ensuring the cultural needs are sensitively, but proactively addressed.

This has been completed by
taking into account the
feedback, recommendations
and guidance from the focus
groups. It has meant we
have been able to work together on appropriate promotional materials, investing and recruiting in service ambassadors, providing bespoke training as required and made some significant progress in ensuring substance use is being discussed and recognised as Everybody’s Business.”

Jackie McVan, Service Manager, Inspire & GO2

“Working with One Voice has been a supremely enjoyable experience with the opportunity to develop and educate the local BME community on important issues such as suicide and mental health. The breadth of knowledge
One Voice possesses and
their talent for community
engagement is exemplary
when engaging with BME communities. One Voice are dedicated to making the BME contribution to community development, and go beyond expectations to achieve great outcomes for health and social care requirements.”

Jal Iqbal, Community Development, BwD Community Restart Team

“Age UK Blackburn with Darwen has worked in partnership with One Voice for the last 3 years, with a particular focus on the work they do on dementia.  The success One Voice have had in raising awareness of the support people with dementia need has been significant and the work supporting the development of dementia friendly organisations and communities is really showing an impact for local older people.  We are pleased to support and work with One Voice”

Vicky Shepherd, Chief Executive, Age UK Blackburn with Darwen